Results of the Who Cares? Scotland Membership Consultation 2020 have landed!
At Who Cares? Scotland, every year we ask our members to tell us about their experiences of being a member, about what they enjoy or find meaningful, and about what changes or developments they would like to see. 2020 was, despite the pandemic, the third year we did this, and you can read the full results here or an easy read version here.
We heard that just under half of those who responded had taken part in local groups, while just over half had taken part in at least one of our big national events.
Influencing and campaigning was the most popular participation activity for those we spoke to.
Members told us about challenges in hearing about local groups, about reasons for not attending big national events, and about changes they wanted to see in our participation opportunities.
There is a clear preference for being consulted and taking part in activities face-to-face instead of virtually.
Two thirds of those we spoke to felt well-represented by us, and 70% felt their opinion was well valued.
We heard about issues members want us to speak more about, with the most popular being mental health and support for care leavers
Being a Member
Members told us why they joined as a member, including to influence and make change happen, to meet peers, and to receive support.
They told us about the positives of membership: feeling part of a family; receiving support; opportunities to participate and influence; and feeling well-valued and represented.
We heard about some of the changes that are needed: about more inclusive opportunities; better communication; and a more personalised approach to membership.
Three quarters of those we spoke to felt positive about their care identity, while two thirds would ‘definitely’ recommend becoming a member. Our average member satisfaction score was 84%, 4% higher than in 2019.
As a membership organisation, making sure our members feel well represented, valued and connected is of utmost importance, so we will look to action these findings and feed back to our members in the coming months.
Look out for our ‘We’re doing, we did’ updates in the Summer, when we will tell you of the changes we’ve made based on what we heard!
With thanks to Scottish Local Authorities, funding partners and donors who make our work possible.